The concept is to show two video's side by side. One showing violence and the other showing peaceful acts. Upon finishing watching the videos, the viewer can then share a comment on the site which has a further option of sharing across social media.

 

Instead of pressuring or telling someone, why not give them a choice?

 

We want this to become viral and the use of social media is the best start.

 

 

Little more about the cause:

Peace One Day’s objective is to institutionalise Peace Day 21 September. Throughout the years, millions of people have been active on Peace Day in every country of the world, and hundreds of organisations have carried out life-saving activities in areas of conflict. Peace One Day’s Campaigns and activities in Education, Music, Film, Sport, Dance, Art and Online have proved that the day works. - www.peaceoneday.org